In the world of cricket, it’s not just about the matches on the field. Off the field, many cricketers are scoring big with endorsements. One industry that has caught the attention of cricketers and fans is an online real gaming app.
Online gaming is not just a pastime anymore; it’s big business, especially in the world of cricket!
These online real gaming app offer a chance to win real cash by playing games online, and many cricketers have become the face of these platforms.
Some of your favorite cricket stars teamed up with online real-money gaming companies, adding an extra dash of excitement to the game.
Let’s take a look at some of the top cricketers who endorse online real money gaming platforms:
1. Virat Kohli for MPL (Mobile Premier League):
You’ve seen him smash boundaries on the field, but did you know that Virat Kohli is also a big fan of gaming? That’s right! The former Indian cricket team captain teamed up with MPL, one of India’s leading online gaming platforms.
Whether it’s fantasy sports or rummy, the online real gaming app, MPL has something for everyone, and with Kohli’s endorsement, you can bet it’s going to be a hit among cricket fans!
In 2019, Virat Kohli signed a somewhat controversial contract with MPL. At the time, the MPL was a major sponsor of Team India’s kit, which led to debates among observers and supporters over conflicts of interest.
2. AB de Villiers for RummyCircle:
With a broader fan base worldwide, AB de Villiers has a strong presence in the world of sports endorsements.
RummyCircle, India’s premier online rummy platform, strategically partnered with de Villiers to capitalize on his widespread appeal. Through this collaboration, de Villiers has seamlessly integrated online real gaming app, RummyCircle’s offerings into his public persona, fostering brand resonance among gaming enthusiasts.
By leveraging de Villiers’ credibility and charm, RummyCircle has successfully expanded its market reach and solidified its position as a market leader in the online rummy segment.
After associating with Rummy circle for a year, Mr. 360 now is currently the brand face of Fairplay.
3. MS Dhoni for PokerStars
MS Dhoni has endorsed PokerStars, a leading online poker platform, as its brand ambassador. This partnership showcases Dhoni’s foray into the world of online gaming, particularly poker, adding to his diverse portfolio of endorsements.
The online real gaming app, PokerStars is renowned for its online poker rooms, offering players the chance to compete against others worldwide and potentially win significant prizes based on their skill and strategy.
Dhoni’s association with PokerStars not only highlights his interest in the game but also strengthens the platform’s appeal among his massive fan base.
4. Sunil Narine for FairPlay Club:
Sunil Narine, the talented cricketer from the West Indies, has partnered with FairPlay Club, one of the biggest sports betting companies globally.
Narine’s collaboration with FairPlay Club has helped boost trust in their markets, payment options, and profile security.
Since signing the deal, FairPlay Club has seen a significant increase in revenue, showing just how effective Narine’s endorsement has been.
5. Chris Gayle for 10CRIC:
Chris Gayle, the legendary cricketer from the West Indies, is another big name endorsing online real-money gaming.
He became a brand ambassador for 10CRIC in 2021, and his presence has led to several successful campaigns that have enhanced 10CRIC’s image among fans.
10Cric, despite being limited to India, fully satisfies the needs and expectations of the majority of Indian betting players.
10Cric, an online real gaming app of India has a high market value because celebrity Chris Gayle serves as their brand ambassador!
6. Sachin Tendulkar for PayTM First Games:
When it comes to cricket endorsements, Sachin Tendulkar is a name that stands out.
Tendulkar partnered with PayTM First Games, an online real gaming app, in a significant agreement aimed at driving their marketing campaigns.
Sachin Tendulkar joined Paytm First Games (PFG), as a brand ambassador in year 2020.
PayTM First Games offers users access to fantasy gaming options across various sports, including cricket, kabaddi, and football. Users of iOS and Android can download the app.
7. Kevin Pietersen for Betway:
Kevin Pietersen, the former England cricketer, has also made his mark in the online real-money gaming world by working closely with Betway, a leading online sports betting company.
Pietersen signed a contract with Betway in 2019 and provides advisory support to the company during global cricket events. The partnership of Kevin Pietersen and Betway was extended until 2023.
His association with Betway has given the company a significant edge in terms of publicity and brand visibility in the competitive sports betting industry.
8. David Warner and Adda52:
David Warner, known for his aggressive batting style and charismatic demeanor, embodies the essence of sporting excellence.
Adda52, a prominent online poker platform, recognized Warner’s global appeal and enlisted him as their brand ambassador.
Warner’s association with Adda52 has catalyzed the platform’s growth trajectory, attracting a diverse demographic of poker aficionados.
Through strategic marketing initiatives and captivating promotional campaigns, Warner has amplified Adda52’s brand visibility and fostered a vibrant community of poker enthusiasts.
9. Dale Steyn for Fun88
South African cricketing legend Dale Steyn endorsed Fun88, an online betting app. Known for his remarkable bowling skills, Steyn has been a stalwart of South Africa’s bowling attack across all formats over the past decade.
Steyn currently holds the record for the most test wickets by a South African bowler, with an impressive tally of 439 scalps to his name. Additionally, he has 196 wickets in 125 ODIs throughout his illustrious career.
By joining hands with Dale Steyn, Fun88 aims to leverage his immense popularity and credibility in the cricketing world to enhance its brand value.
This partnership with online real gaming app signifies a major step for both parties, highlighting the growing influence of online gaming platforms in the world of sports endorsements.
Top Players Promoting Fantasy Apps (Dream11, My11Circle)
Other than all, as part of their marketing strategy, Dream11 have enlisted several prominent Indian cricketers, such as Rohit Sharma, Rishabh Pant, Shikhar Dhawan, Hardik Pandya, Shreyas Iyer, and Jasprit Bumrah, as brand ambassadors.
These cricketers not only bring their star power to the platform but also resonate with fans, making Dream11 a preferred choice for fantasy sports enthusiasts.
On the line of Dream11, My11Circle also included Sourav Ganguly, Shubhman Gill, Arshdeep Singh, Mohammed Siraj and Ruturaj Gaikwad as their brand ambassador.
So, the world of online real money game apps is big and top players being part of this is their best marketing strategy.
Also Read: Top 10 Richest Cricketers In The World 2024
