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ISL 2023: Sanju Samson Will Be The NEW Brand Ambassador Of Kerala Blasters


Kerala Blasters FC (KBFC), an Indian Super League club, on Monday, announced the appointment of Team India wicket-keeper batsman Sanju Samson as their brand ambassador. Sanju will “represent the club and its values on and off the field,” the press release states.

It is expected that the selection of the well-known cricketer, who is from Thiruvananthapuram, as the brand ambassador of the Indian Super League (ISL) football team will win over fans of both sports in the region.

The new brand representative for Kerala Blasters FC is not a football player. Sanju Samson, an Indian cricketer, seals a contract with the football squad on Monday.

Samson, a talented and well-known cricketer from Kerala and the captain of the Rajasthan Royals of the Indian Premier League (IPL), will represent the team.

My father was a professional football player

His appointment as the brand ambassador of Kerala Blasters will increase his influence because he is an inspiration to many sportspersons in Kerala.

Sanju expressed his excitement at the appointment and said, “I have always been an avid football fan. As my father was a professional football player, football has always been a sport close to my heart. I am honored to be the brand ambassador of Kerala Blasters FC.” 

“The club has done so much since its inception to bring back the glory of football to this state. In the process, they have built and cultivated one of the most loyal fanbases in the country.

I can’t wait to watch a match at the Kaloor stadium with the fans and support the team. Sports has always had a great influence on its audience and I look forward to my role as an ambassador of the club to grow the sports ecosystem together.”

Sanju is a national icon

When the team plays Hyderabad FC in its last match of the season on February 26, Sanju is anticipated to make his debut as the brand ambassador.

Nikhil Bharadwaj, the director of KBFC, stated that the team is honored to have Sanju, a national legend, join them.

“Sanju is a national icon, and we are thrilled to welcome him to the KBFC family. We come together in our common endeavor to inspire millions of people in the state to dream bigger through sport.

In this ambassadorial role, we look forward to working with Sanju to amplify the club’s grassroots & community initiatives, and fan events, and share his passion for the club and game.” 

“Our passion & commitment to the growth of the football ecosystem in the state is unwavering and as Kerala’s club, we look forward to giving our 110% to growing every facet of the ecosystem,” said Nikhil Bharadwaj, Director, of Kerala Blasters FC.

Also Read: Sanju Samson Has Cleared His Fitness Test In NCA, Now Available For Selection

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